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Case Studies

Paid Media

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Paid Media
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A Senior Living That Experienced the Anti-Agency Advantage

A senior living community came to Maverick after months of frustration with a traditional agency. They were spending heavily on paid ads—but the results were unclear, and lead quality was... Read More
Media Buying Paid Media
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Strategic PPC Solutions to Improve Leads

How we helped a senior living provider boost qualified leads, cut costs, and grow occupancy with smart bidding and value-based digital marketing strategies. Overview A senior living provider needed to... Read More
Paid Media
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How a Smart Ad Strategy Delivered 10x Higher Conversions

Arrow Senior Living tripled engagement, cut lead costs by 80%, and generated qualified leads with data-driven Google Ads campaigns. Goals Arrow Senior Living set out with a clear and measurable... Read More
Paid Media Solutions
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Paid Search vs. Keyword Targeting: Can the Two Help Each Other?

Combining Paid Search with Keyword Targeting helped expand reach, improve ad efficiency, and drive stronger engagement across campaigns. Goals The goal of this initiative was to evaluate whether Paid Search... Read More